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Twelve Tools: how to submit your startup

Curated directory that adds twelve new tools and startups a day across categories.

IndieNeed is a launch site for indie makers.

Startup directory
Cost
Free $0; Pro $36 one-time ($25.20 with code FROGDR)
Link type
Free: one dofollow link with a backlink to twelve.tools. Pro ($36): three dofollow links, no backlink
Review time
Free: within 72 hours; Pro: within 24 hours
Badge or link back required?
Yes, a backlink to twelve.tools on your homepage or footer (free tier)
Account needed?
Not checked
Best for
Tools wanting a quick free dofollow listing
Covers
Startup, AI, Developer Tools
Region
Worldwide
Last checked by IndieNeed
November 2, 2026

How to submit to Twelve Tools

  1. Get the submission kit ready (below). Most of Twelve Tools's form asks for the same things as other directories.
  2. Twelve Tools may ask you to sign in first; we have not checked whether an account is required.
  3. Open Twelve Tools's submit form at twelve.tools/submit and fill it in with your kit.
  4. Add the badge or link back it asks for: Yes, a backlink to twelve.tools on your homepage or footer (free tier). Keep it while you want the listing or link.
  5. Wait for review: Free: within 72 hours; Pro: within 24 hours.
  6. Use a UTM link as your website address (below), so you can see what the listing sends you.

What a Twelve Tools listing includes

Twelve Tools is a catalog. Curated directory that adds twelve new tools and startups a day across categories. When we checked on November 2, 2026, the cost was: Free $0; Pro $36 one-time ($25.20 with code FROGDR).

Twelve Tools advertises a "DR83" link without naming the tool.

Link type, and how we know

Link type on a free (or the only) listing: Dofollow. We read it on the site's own pricing, FAQ or submit page, or from the rel attribute on the link a public listing gives the listed product.

Conditions: Free: one dofollow link with a backlink to twelve.tools. Pro ($36): three dofollow links, no backlink

The pages we opened on November 2, 2026:

A nofollow, sponsored or UGC link tells search engines not to count it as a vote; a plain (dofollow) link can be counted. Either way, a listing is worth more for the people who see it than for the link.

Who Twelve Tools suits

Twelve Tools suits tools wanting a quick free dofollow listing. It covers Startup, AI, Developer Tools, and its audience is worldwide. Review time, as stated: Free: within 72 hours; Pro: within 24 hours.

We have no visits from Twelve Tools in our own analytics since Aug 18, 2026. That says nothing about what it would send you.

What to prepare before you submit

Most directories ask for the same things. Have them ready and the form takes a few minutes. Read Twelve Tools's own rules on its site before submitting; they can change.

  • A one-line tagline that says what the product does
  • A short description: who it is for and what they can try first
  • A square logo and two or three screenshots
  • A working website, with a sign-up or demo a visitor can reach

Track what Twelve Tools sends you

Use this as your website link on Twelve Tools, with your own domain in place of yourproduct.com. Your analytics will then show visits and sign-ups from this listing on their own.

https://yourproduct.com/?utm_source=twelve_tools&utm_medium=referral&utm_campaign=launch

How to read the numbers: track which startup directories send you users.

Twelve Tools questions

Is Twelve Tools free?
Twelve Tools has a free route and paid options, as of our check on November 2, 2026. The site states: Free $0; Pro $36 one-time ($25.20 with code FROGDR).
What kind of products does Twelve Tools list?
Curated directory that adds twelve new tools and startups a day across categories. It suits tools wanting a quick free dofollow listing, and covers Startup, AI, Developer Tools.
Does Twelve Tools give a dofollow backlink?
Free: one dofollow link with a backlink to twelve.tools. Pro ($36): three dofollow links, no backlink. Checked on November 2, 2026.
How long does Twelve Tools take to approve a listing?
Free: within 72 hours; Pro: within 24 hours, as Twelve Tools states it (checked November 2, 2026).
How do I know if Twelve Tools sends real users?
Give your Twelve Tools listing its own UTM link, then compare visits and sign-ups per directory in your analytics.

Launch on IndieNeed too

List the same product on IndieNeed for free: it gets a lasting product page, upvotes and reviews from other makers. Paid plans publish on your chosen day with featured placement. We run IndieNeed.

Alternatives to Twelve Tools

Compare all of them on the list of the best startup directories, or plan the week with where to submit your startup in 2026.