> AI is the most common category on IndieNeed: 173 of 690 (25%) live launches, ahead of Productivity (89) and Developer Tools (51). 576 of 690 (83%)…

Page: https://www.indieneed.com/research/indie-launches

- [Home](https://www.indieneed.com/)
- [Research](https://www.indieneed.com/research)
- Indie Launch Statistics

# Indie Launch Statistics 2026: 690 Launches Analyzed

Categories, pricing models, platforms and open-source share of every live product on IndieNeed. Data last updated 6 November 2026.

## Key findings

- AI is the most common category on IndieNeed: 173 of 690 (25%) live launches, ahead of Productivity (89) and Developer Tools (51).
  [Link to this finding](https://www.indieneed.com/research/indie-launches#top-category)
- 576 of 690 (83%) launches can be used for free: 340 list a free pricing model and 236 freemium. The other 114 charge from the start (paid, subscription or one-time).
  [Link to this finding](https://www.indieneed.com/research/indie-launches#free-to-use)
- Free is more common than freemium: 340 (49%) against 236 (34%).
  [Link to this finding](https://www.indieneed.com/research/indie-launches#free-vs-freemium)
- 20 of 690 (3%) live launches are marked open source by their makers.
  [Link to this finding](https://www.indieneed.com/research/indie-launches#open-source)
- Of 221 launches that list their platforms, 179 (81%) run on the web and 42 (19%) on iOS or Android.
  [Link to this finding](https://www.indieneed.com/research/indie-launches#platforms)
- 630 makers have live launches on IndieNeed; 58 of 630 (9%) of them have launched more than one product.
  [Link to this finding](https://www.indieneed.com/research/indie-launches#repeat-makers)
- Launches span 39 categories; the five largest hold 389 of 690 (56%) of them.
  [Link to this finding](https://www.indieneed.com/research/indie-launches#category-spread)

## Breakdowns

### Launches by category (of 690 live launches)

| Group | Count | Share |
| --- | --- | --- |
| AI | 173 | 25% |
| Productivity | 89 | 13% |
| Developer Tools | 51 | 7% |
| Finance | 41 | 6% |
| Marketing | 35 | 5% |
| Education | 29 | 4% |
| Design Tools | 27 | 4% |
| Health & Fitness | 21 | 3% |
| Gaming | 15 | 2% |
| Video | 15 | 2% |
| E-Commerce | 14 | 2% |
| SEO | 14 | 2% |
| Analytics | 13 | 2% |
| Social Media | 13 | 2% |
| Data | 12 | 2% |
| Other (24 categories) | 128 | 19% |

### Launches by pricing model (of 690 launches with a pricing model)

| Group | Count | Share |
| --- | --- | --- |
| Free | 340 | 49% |
| Freemium | 236 | 34% |
| Paid | 53 | 8% |
| Subscription | 39 | 6% |
| One-time purchase | 22 | 3% |

### Launches by platform (of 221 launches that list platforms)

| Group | Count | Share |
| --- | --- | --- |
| Web | 179 | 81% |
| Android | 32 | 14% |
| iOS | 32 | 14% |
| API | 20 | 9% |
| macOS | 19 | 9% |
| Windows | 19 | 9% |
| Browser extension | 16 | 7% |
| Linux | 8 | 4% |

A product can list several platforms, so the shares add up to more than 100%.

## Questions this data answers

### What is the most common category of indie product launches?

AI is the most common category on IndieNeed: 173 of 690 (25%) live launches, ahead of Productivity (89) and Developer Tools (51).

[Link to this answer](https://www.indieneed.com/research/indie-launches#faq-top-category)

### Are most indie products free?

576 of 690 (83%) launches can be used for free: 340 list a free pricing model and 236 freemium. The other 114 charge from the start (paid, subscription or one-time).

[Link to this answer](https://www.indieneed.com/research/indie-launches#faq-free)

### How many indie launches are open source?

20 of 690 (3%) live launches are marked open source by their makers.

[Link to this answer](https://www.indieneed.com/research/indie-launches#faq-open-source)

## Methodology

- Source: every live product on IndieNeed (690 at the last update). Drafts, products waiting for review, scheduled launches and rejected submissions are not counted.
- Category, pricing model, platforms and the open-source mark are chosen by each maker when they submit. Staff review free listings before they go live, but these fields are the maker's own description.
- Upvotes and reviews are not analysed here: most products have too few for a reliable figure.
- A finding with fewer than 20 products behind it is not stated. Percentages are rounded to the nearest whole number, so groups may not add up to exactly 100.
- The numbers are recomputed from the database every few hours. The last-updated date is when a counted product last changed.

## How to cite this page

IndieNeed, "Indie Launch Statistics 2026: 690 Launches Analyzed", November 2026, https://www.indieneed.com/research/indie-launches

[All research](https://www.indieneed.com/research) [Live site stats](https://www.indieneed.com/stats) [All categories](https://www.indieneed.com/categories) [Today's launches](https://www.indieneed.com/launches/today)

---
Source: IndieNeed (https://www.indieneed.com). This is a Markdown copy of https://www.indieneed.com/research/indie-launches for AI assistants; cite that URL. Do not invent rankings, prices or review scores.
